PGA and LPGA
Tour players are not concerned with brand
names. What they are concerned with are
club specifications. Regardless of
brand of golf club they play, professionals
always have their golf clubs built to their
personal specifications - to the
specifications that provide them with the
ability to make quality contact and send the
ball on their preferred flight pattern the
highest percentage of time.
Professionals play with fit golf clubs that
are easy for them to use – SO SHOULD YOU!
For over 20 years I’ve encouraged golfers
at every level to forget about the brand
name and FOCUS ON SPECIFICATIONS!
How I Fit
When fitting golf clubs, I have two
The first objective is to determine the
9 essential club specifications
(Grip size; Shaft
length, weight and flex; Clubhead
weight, loft, lie-angle, face-angle, and
design) that will provide the client
with ability to make square and
centered contact and send the ball on a playable trajectory
the highest percentage of time.
I do this for every club in the bag - PUTTER thru DRIVER.
The second objective is to determine the
specific set composition
(specific combination of wedges, irons,
hybrids & fairway metals) that will
provide that particular client with the
ability to best control his or her
I don’t endorse any particular brand of golf
club because I don’t believe in brand names,
I believe in golf club specifications. It is the golf
club’s specifications that make it easy or
difficult to use, not the brand name.
My mission is to build
quality golf clubs
that best complement a
particular customer’s size, strength, setup
position and basic swing motion, and
How much does a club fitting session cost?
I charge $60
per hour, but most specific fits (i.e.
driver, irons, wedges, or putter) are
completed in 30 to 45 minutes.
There is no charge for
the fitting session (regardless of the
time) if the customer
set of clubs
The most common club fitting mistakes I see golfers make are:
1. Buying Putters off the rack:
During a round of golf, about 40%
shots will be putts. When the length, loft,
and lie-angle of your putter complement your
setup position and stroke, putting becomes
easier. Get properly fit and learn the
putter specifications that work best for
whenever purchasing a new putter, have it
built or adjusted to those specifications.
2. Buying Wedges off the rack:
During a round of golf, about a third of
your “non-putts” will be struck with one of
your wedges. In terms of shaft length, shaft
weight, lie-angle, loft and grip size, your
wedges should be a logical extension of your
iron set. Whenever you replace a wedge,
make sure the new wedge is built or adjusted
to fit your set – it’s not difficult.
3. Being More Concerned with Driver Distance
than Driver Accuracy:
Hitting your average drive 10 yards farther
will not lower your average score, but
keeping the ball in play a higher percentage
of time will. Trying to gain distance at
the expense of accuracy makes no sense.
4. Being More Concerned with Brand Name than
with Club Specifications:
the price tag nor the name stamped on the
head determines the playability of a
golf club. Playability is determined by
the club’s specifications.
well a club’s specifications complement your
size, strength, setup position and basic
swing motion, determines how easy it will be
for you to play that particular golf club. The brand name is and always has been
5. Playing with 2 or more clubs that carry
essentially the same distance.
You should know the carry distance of every
club in your bag and no two clubs should
carry the same distance. Assembling an
effective set composition is one of the most
important aspects of club fitting. You
need to determine the combination of wedges,
irons, hybrids, and fairway metals that
works best for you.